The vibrant but often challenged slums of Kisumu are no strangers to hardships such as domestic violence, substance abuse, peer pressure, and limited opportunities for the youth. However, last Saturday, a spark of hope ignited at Manyatta Primary School during the transformative Kaa Sober Concert, organized by Blue Cross – Kenya Society.
This event brought together hundreds of children and young people in a blend of entertainment, education, and inspiration, offering a timely intervention as the December festive season approaches—a period often marked by increased substance abuse risks among vulnerable groups.
In collaboration with Nacada and Kisumu County, Blue Cross sought to change this narrative, equipping attendees with tools to embrace sobriety and make healthier life choices.
A Vibrant and Transformative Day
The concert was a dynamic affair featuring lively performances and interactive sessions that resonated deeply with the audience. Headlining the event was the electrifying Timeless Noel, who combined his high-energy stage presence with a powerful message of hope and sobriety.
“Luos are defined by raha—enjoyment—but it doesn’t have to include alcohol,” said Noel, who has proudly championed a sober lifestyle since 2012.
“An idle mind is the devil’s workshop, and substance abuse thrives where there is no purpose. Today, we’re redefining fun and giving everyone a brighter outlook for their future,” he added.
In addition to performances, the event featured creative and educational activities like art classes, robotics demonstrations, and games. These provided safe and engaging spaces for children to explore their talents while steering clear of harmful influences.
Addressing Kisumu’s Challenges
Life in Kisumu’s slums poses unique challenges. Drug use thrives in base camps, some parents smoke at home, domestic violence is prevalent, and many children lack access to quality education. Combined with peer pressure and the festive season’s temptations, these factors make initiatives like the Kaa Sober Concert vital.
Simon Mwangi from Nacada highlighted the need for early intervention:
“Drug abuse often begins at a young age. By addressing children early, we not only prevent future substance abuse but also empower them with the tools to make healthier choices,” he said.
Inspiring Voices of Change
Prominent figures at the event echoed the call for sobriety. Yvonne Akoth, popularly known as MC Akothee, encouraged the youth to embrace a drug-free future:
“Your life is your future. Be sober together and build a brighter tomorrow. The Kaa Sober initiative invites more children to join this movement and choose a path free of drugs.”
Lilian Gitau from Kisumu County stressed prevention-focused programs, saying, “Blue Cross champions prevention, and together, we can create a drug-free environment for our children.”
For MC Duncan Olaba, a young leader who joined Blue Cross as a child and is now pursuing university education, the organization has been transformative:
“Blue Cross gave me a platform to grow and lead. Events like this bring young people together, offering safe spaces to thrive,” he shared.
A Mission Beyond the Day
Blue Cross – Kenya Society, headquartered in Kisumu, aligns its mission with global and national development goals, including the UN’s 2030 Agenda and Kenya’s Vision 2030. Through its prevention programs, it addresses substance abuse among marginalized communities.
The success of the Kaa Sober Concert was a testament to the power of collaboration, with stakeholders like Nacada and Kisumu County offering crucial support. Timeless Noel expressed gratitude, saying,
“Thanks to Blue Cross, Nacada, and Kisumu County, this event has been incredible. Parents often feel lost in guiding their children, and events like this provide a way forward.”
A Brighter Future
As the day ended, the Kaa Sober Concert left a lasting impression on attendees. From young children enjoying creative activities to teens dancing to sober beats, the event celebrated hope, resilience, and the promise of a brighter, drug-free future.
For Kisumu’s youth, the message was clear: Sobriety isn’t just a choice—it’s the foundation for a brighter tomorrow