Job Purpose:
- Develop and implement visually appealing product displays across retail and Modern Trade (MT) channels to enhance the shopping experience and drive sales.
- Collaborate with the marketing team to create engaging and consistent visual presentations across all customer touchpoints, including digital displays and online elements.
Responsibilities:
- Develop and execute visually compelling displays for appliances across retail and Modern Trade (MT) channels.
- Create and implement visual merchandising plans aligned with marketing and sales objectives.
- Analyze sales data and customer feedback to improve visual merchandising strategies.
- Utilize props, signage, and other materials to enhance visual appeal.
- Integrate digital displays and online elements to create a seamless omnichannel experience.
- Manage visual merchandising budgets while optimizing costs.
- Ensure all marketing collateral is handled, removed, and stored after campaigns.
- Provide training and support on visual merchandising standards and best practices.
- Stay updated on industry trends and competitor strategies.
- Implement innovative merchandising techniques to maintain competitiveness.
- Regularly inspect and maintain the condition of displays.
- Any other duties assigned by the supervisor.
Qualifications:
- Degree or diploma in Visual Merchandising, Marketing, Design, or a related field.
- Minimum of 2 years of experience in visual merchandising, preferably in the retail or appliance sector.
- Strong creative and visual design skills with an eye for detail.
- Excellent organizational and project management skills.
- Proficiency in design software (e.g., Adobe Creative Suite) is a plus.
- Strong communication and interpersonal skills.
- Ability to work independently and as part of a team.
- High initiative and problem-solving skills.
- Passion for the appliances industry and a keen understanding of customer behaviour.
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