Sales & Marketing Executive / Growth Marketer
Our client, a fast-growing EdTech company providing innovative learning and creative devices—such as tablets and smart screens—for young learners and families, is looking to hire a Sales & Marketing Executive / Growth Marketer to help drive market expansion and sustainable growth.
This role combines strategic thinking with hands-on execution in channel development, partnerships, and growth campaigns. The ideal candidate is entrepreneurial, data-driven, and able to think beyond traditional sales and marketing playbooks to unlock scalable growth opportunities.
Channel Development & Distribution
- Identify and develop new distribution channels (supermarkets, NGOs, government, educational institutions)
- Design and execute tailored entry strategies including pilot campaigns
- Build and manage pipeline of partners across Nairobi and key regions
Strategic Partnerships
- Create and present compelling partnership proposals
- Lead end-to-end negotiations and onboarding
- Maintain structured partner management system
Marketing Campaigns & Growth
- Execute growth-focused campaigns with clear KPIs
- Think creatively beyond traditional marketing channels
- Design experiments to test campaign performance
- Collaborate with design/digital teams for on-brand content
Data & Optimization
- Use CRM/digital tools to track performance metrics
- Analyze results and recommend improvements
- Prepare monthly growth performance reports
Required Qualifications
- Diploma/Bachelor's in Marketing, Business or related field
- Experience in growth marketing, channel sales or partnerships will be added advantage
- Proven experience scaling growth strategies
- Strong understanding of Kenya's education/tech markets
- Experience with experimentation frameworks
- Strategic thinker with market penetration skills
- Proficient in CRM tools (Odoo, Trello, etc.)
- Digital fluency with marketing automation/analytics
- Excellent communication skills
- Self-driven and highly organized
- EdTech/FMCG/startup experience a plus
How to Apply
If you are up to the challenge and possess the necessary qualifications:
- Send your CV only
- Email subject: "Sales & Marketing Executive / Growth Marketer"
Email to: [Click to Email Application]
For inquiries: [Contact KisumuKulture via WhatsApp]
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